BZ Berner Zeitung

Rate Card

Anyone who wishes to advertise in Berne needs our five leading newspaper titles.

Digital Campaign Discount

Gross Discount
from CHF 10 000 3%
from CHF 20 000 5%
from CHF 30 000 7%
from CHF 50 000 9%
from CHF 70 000 11%
from CHF 100 000 13%
from CHF 130 000 15%
from CHF 175 000 17%
from CHF 225 000 on request

Agency commission

For commercial advertising

Agency commission 1 / ASB 5%

Special discounts

Education 12%
Events 30%
Charitable institutions (ZEWO certified) 50%

Excluded Performance Ads (CPC)

Minimum booking (per order)

Display (CPM) CHF 3 000
Performance (CPC) CHF 500

Surcharges on CPM

Expandable Ads plus 30%
Retargeting plus CHF 5
Geotargeting plus CHF 5
Format Cube plus CHF 5
Ad Spot formats (except Sitebar) plus CHF 5

Specifications

Discover all specifications to our tariffs in the specifications centre

BZ Berner Zeitung

View all brands

Select all:

Two ways to select your formats:

Select the whole rate card of a brand from the bar at the bottom of your screen…

…or select formats one by one