Specifications

Formats: HTML5, 3rd Party Tag, Tag in Tag
Size: 300x250px
(Behind it there should be graphics twice as large (600x500px) so that the advertising on retina displays is sharply displayed.)
File size: max. 150 KB

Formats: JPG, GIF, PNG
Size: 600x500px
File size: max. 150KB

Available at:
Tamedia Network, 20 Minuten Group, Newsnet, Nationale Medien, Tutti

General guidelines

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 994x250px
File size: max. 150KB

Available at:
Tamedia Network, 20 Minuten Group, Newsnet, Nationale Medien, Tutti, Homegate

General guidelines

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 994x500px 
File size: max. 150KB

Available at:
20 Minuten, Newsnet, Tamedia Network (Channel News & Editorial), Nationale Medien

General Guidelines

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

Production costs:
Setup Fee (incl. all languages and sujets): CHF 410.-

Video
Format: mp4
Aspect ratio: 16:9 / 16:10
File size: max. 15 MB
Spot length: max. 30 seconds

Background
Format: JPEG
Size: 994 x 250 px
File size: max. 190 KB

Preferred partner: Codevelop

The background is covered in the middle by the video.

Delivery: min. 5 working days before campaign start

Available at:
20 Minuten, Newsnet, Nationale Medien

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 300x600px
File size: max. 150KB

Available at:
Tamedia Network, 20 Minuten Group, Newsnet, Nationale Medien, Tutti, Homegate, Ricardo, Autoricardo

20 Minuten: the ad is placed 31px below the top of the screen.

General guidelines

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, PNG, GIF
Size: 300x600px
File size: max. 150 KB

Available at:
Annabelle, Bilan

General guidelines

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 468x400px
File size: max. 150 KB

Available at:
20 Minuten

General guidelines

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

Formats: JPEG, GIF, PNG
Size: 960x800px
File size: max. 150KB

Available at:
Tamedia Network, 20 Minuten, Newsnet, Nationale Medien, Tutti

General guidelines

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 994x250px (top), 160x600px (left & right)
The skyscrapers on the left and right dock to the side of the wideboard.
File size: max. 150KB per banner

Available at:
20 Minuten Group, Finanz und Wirtschaft

General guidelines

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

Composite format of wideboard and halfpage or wideboard and sitebar. The half page or sitebar on the right docks sideways to the wideboard. Related advertising material cannot be guaranteed in combination with the sitebar.

File formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG

Dimensions Wallpaper: 994x250px (top), 300x600px (right) 

Dimensions Wallpaper XL: 994x250px (top), 500x1000px (right); Surcharge of +5.- CHF for Wallpaper XL

File Size: max. 150KB per banner

General guidelines

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 994x118px
File size: max. 150KB

Available at:
Tamedia Network, 20 Minuten, Newsnet, Nationale Medien, Tutti, Homegate, Ricardo, Autoricardo

General guidelines

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 728x90px
File size: max. 150KB

Available at:
Tamedia Network, 20 Minuten Group, Newsnet, Nationale Medien, Tutti, Homegate, Ricardo, Autoricardo

General guidelines

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 160x600px
File size: max. 150KB

Available at:
Tamedia Network, 20 Minuten, Newsnet, Nationale Medien, Tutti, Homegate, Ricardo, Autoricardo

General guidelines

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

Formats: HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG
Size: 200x90px
File size: max. 150KB

Available at:
Finanz und Wirtschaft

General guidelines

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

>> Video Sitebar

Formats: JPEG, GIF, PNG
Size: 500x1,000px
File size: max. 200KB

Optional
Background colour: 1x Hex-code*
Button colour: 1x Hex-code**

Functionalities

• The advertising material (500x1,000 px) is scaled proportionally. The minimum display size of the basic sitebar is 250x500 px. If less space is available on the device, the basic sitebar will not be displayed.
• The user can scale the ad to a size of 300 x 600 simply by clicking on the resize button.
• *The background colour is optional and fills the entire remaining space around the ad. This additional space is not clickable.
• **The colour of the buttons (resize, play/pause, sound) can be modified individually. This enables a colour to be defined.

Available at:
Tamedia Network, 20 Minuten Group, Newsnet, Nationale Medien, Tutti, Homegate, Ricardo, Autoricardo

20 Minuten: the ad is placed 31px below the top of the screen.

General guidelines

Other Sitebars with preferred partner

Specifications AdSpot Sitebar

Specifications AdSpot Sitebar Premium

Specifications AdSpot Sitebar expandable

Specifications AdSpot Sitebar Response

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

>> Sitebar Basic

Live demo

Background image
Formats: JPG, GIF, PNG
Size: 500x1000px
Image size: max. 200KB

Optional
Background colour: 1x Hex-code*
Button colour: 1x Hex-code**

Video
Aspect ratio: 16:9
Size: max. 5MB
Audio codec: AAC
Video codec: H.264
Container: MP4
Duration: 10 seconds recommended (max. 30 sec)

Functionalities

• The advertising material (500x1000 px) is scaled proportionally. The minimum display size of the basic sitebar is 250x500px. If less space is available on the device, the basic sitebar will not be displayed.
• The user can scale the ad to a size of 300x600px simply by clicking on the resize button.
• *The background colour is optional and fills the entire remaining space around the ad. This additional space is not clickable.
• **The colour of the buttons (resize, play/pause, sound) can be modified individually. This enables a colour to be defined.
• The video starts automatically.
• The video sound is deactivated by default and can be switched on by clicking on the sound button.

Available at:
Tamedia Network, 20 Minuten Group, Newsnet, Nationale Medien, Tutti, Homegate, Ricardo, Autoricardo

20 Minuten: the ad is placed 31px below the top of the screen.

General guidelines

Other Sitebars with preferred partner

Spezifikationen AdSpot Sitebar

Spezifikationen AdSpot Sitebar Premium

Spezifikationen AdSpot Sitebar expandable

Spezifikationen AdSpot Sitebar Response

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

Desktop: Native Wideboard
Mobile: Native Ricchi

Delivery: Text, image, URL - the ad is then automatically played as Ricchi or Wideboard.

Text: 150 characters 
Titel: 70 characters 
Name: 20 characters 
CTA: 15 characters 
Image size: 514x250 px  

Options: Main colour: Please enter HEX code. Default is #044CA0.

Important notes
- Name top left: 1. tab is specified (sponsored, paid post, advertising) 2. tab can be chosen freely
- Image size is scaled from desktop to mobile
- Image is slightly covered by blue bar

Number of subjects
Max. 3 subjects allowed for physical delivery.
For more subjects, a third-party tag must be supplied.
The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction. Attention: InApp iOS only possible without sound.

Flash
Flash files are not permitted.

SSL

• All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
• HTML5
• The maximum weight (according to the specifications) refers to all files together, in unzipped state.
• The target URL and tracking must be stored in the HTML5 banner.
• The target URL must be opened in a new tab (target=‘_blank’).
• It must be possible to perform advert tests locally in the browser.
• UTF-8 encoding
  Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
• References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.

General information

• A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
• The advertiser is responsible for advertising media working smoothly.
• A campaign may be suspended if it does not meet the specifications.
• Max. 1 count pixel and 1 clickcommand (PreRoll & bumper, desktop & mobile)

Delivery deadlines
Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Adresse
ads@tamedia.ch

The socio-data does not only consist of login data, but is also enriched with prediction data on the age and gender of the user. Prediction data are data extrapolated using machine learning, whose behavioural characteristics can be inferred from the age and gender of the user.