Background (only on 20min Group and Newsnet) Mass: 1920x1080px File size: max. 150 KB File formats: JPEG
Important Points: No advertising messages, texts or pictures. If these specifications are not adhered to, a perfect representation is not guaranteed. The background image or the coloring of the background is there to support the Brandday in color, but not to transport information. Depending on the browser size, the background is no longer fully visible. It is not technically feasible to always keep the background visible. We recommend integrating important messages into the advertising media. The desired background color must be supplied as hex code. (Ex: # CB0D33). For Femina the background color is white and not selectable.
20 Minuten: the ad is placed 31px below the top of the screen.
Mass: 640x320px | 320x160px (Wideboard) / 600x500px | 300x250px (Rectangle) / 640x832px | 320x416px (Ricchi) Annabelle only: An additional Rectangle or Ricchi XL advertising material can be delivered.
Tablet (Only 20 Minuten)
Measures: 994 x 250 Pixel (Querformat), 760 x 190 Pixel (Hochformat) | 1988 x 500 Pixel (Querformat), 1520 x 380 Pixel (Hochformat) (Wideboard) 600 x 500 Pixel | 300 x 250 Pixel (Rectangle) 300 x 600 Pixel (Halfpage)
Number of subjects Max. 3 subjects allowed for physical delivery. For more subjects, a third-party tag must be supplied. The replacement of physical subjects during an ongoing campaign is only permitted in exceptional cases.
Animations There are no limits on the length of the animation within an advertising banner. However, the recommended maximum length is 30 seconds.
Sound Activation only through user interaction. Attention: InApp iOS only possible without sound.
Flash Flash files are not permitted.
All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).
The maximum weight (according to the specifications) refers to all files together, in unzipped state.
The target URL and tracking must be stored in the HTML5 banner.
The target URL must be opened in a new tab (target=‘_blank’).
It must be possible to perform advert tests locally in the browser.
UTF-8 encoding Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (for example, ä instead of ä).
References in adverts to external resources (JS libraries, videos, fonts) must be supplied in SSL (https://) format.
A prompt start to the campaign is only guaranteed if delivery deadlines are observed.
The advertiser is responsible for advertising media working smoothly.
A campaign may be suspended if it does not meet the specifications.